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Dastani Consulting

See what's next | Mit Big Data Analytics zum Erfolg

See what’s next – Big Data Analytics

By Dastani Consulting

Increasing digitalization is changing the B2B business dramatically. The importance of online channels is growing and B2B buyers are digital natives. The classic business intelligence structures are overwhelmed by the analysis of large amounts of data. Big Data Analytics is the strongest trend in B2B and has gained in relevance as a pillar of digital transformation.  Read More

Big Data statt Bauchgefühl | Wie Online-Händler davon profitieren

Big data instead of gut feeling

By Dastani Consulting

Everybody knows it: If you want to buy a certain product online and compare the price over several days, yesterday’s price is no longer the same. This dynamic pricing technology is increasingly being used by e-commerce providers because it can significantly improve a retailer’s business. Read More

Predictive Analytics im B2B - Geschäft | Interview Dastani meets Universität St. Gallen

Interview: Predictive Analytics in B2B

By Dastani Consulting

Our managing director, Dr. Parsis Dastani, had the opportunity to be a lecturer at the University of St. Gallen at the intensive seminar ‘B2B Marketing and Sales’. In a subsequent interview, Maximilian Pahl, Head of Studies at the Institute for Marketing at the University of St.Gallen, spoke about the decisive role of predictive analytics applications in the B2B business of the future. Read More

Dastani Consulting GmbH Im Westpark 8 35435 Wettenberg (bei Gießen) Telefon: + 49 (0)641 984 46 - 0 Telefax: + 49 (0)641 984 46 - 29